Advertising Ka Kamal is part of an effort to understand advertising... Understand the creativity that happens behind the business of making people buy things they may or may not need... Understand what people sell and... More importantly, how they get through to their customers... Understand what people buy, and... More importantly, what convinces them to do so...
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Saturday, October 20, 2012
A Black & White Video In Colour...!!!
Black & White (In Colour)
A black & white video created by painting a whole room (including Eran Amir the Director) in shades of grey. All footage was captured on camera in colour.
*** No Colour Correction was used to alter the footage ***
Watch the making of the video here:
http://www.youtube.com/watch?v=Q9amf0iEK9s
Created by Eran Amir.
(contact: Eraaaaaan@gmail.com)
Music: Bill Callahan - Eid Ma Clack Shaw.
Special Thanks to Omer, Avital, Shira, Alon, Hanna, Erez, Scott from 'Drag City' records, Bill Callahan & Eran's Parents.
A black & white video created by painting a whole room (including Eran Amir the Director) in shades of grey. All footage was captured on camera in colour.
*** No Colour Correction was used to alter the footage ***
Watch the making of the video here:
http://www.youtube.com/watch?v=Q9amf0iEK9s
Created by Eran Amir.
(contact: Eraaaaaan@gmail.com)
Music: Bill Callahan - Eid Ma Clack Shaw.
Special Thanks to Omer, Avital, Shira, Alon, Hanna, Erez, Scott from 'Drag City' records, Bill Callahan & Eran's Parents.
Friday, October 19, 2012
How Good A (Single Handed) Driver Are You????
Nowadays the clowns who pull the single handed stunt, generally have a mobile phone in the other hand.
1960's "The Good Driver?" National Safety Council Ad Council PSA
1960's "The Good Driver?" National Safety Council Ad Council PSA
Thursday, October 18, 2012
Song Sounds Good... Now We Know What The Words (In Tamil) Mean...!!!
RMKV Navarathri 30 Sec
Tranlation courtsy: Swetha Vasu
"Moms who shower affection are all 1 step higher ;
Dads who shower affection are all 1 step higher;
Happy family is always 1 step higher.."
RMKV clothes which fill the hearts of the family members with satisfaction
The Surprise - With The Kashmiri Lyrics...!!!
Love surprises?
Hukus Bukus Telewan Chukus
This is a Kashmiri Children's Rhyme.
The children start:
"hukus bukus telli wann che kus
onum batta lodum deag,
shaal kich kich waangano,
Brahmi charas puane chhokum,
Brahmish batanye tekhis tyakha."
The Teacher corrects:
"Itkayne ne Itkayne
Tse Kus Be Kus Teli Wan su Kus
Moh Batuk Logum Deg
Shwas Khich Khich Wang-mayam
Bhruman daras Poyun chokum
Tekis Takya bane Tyuk"
Tse Kus Be Kus Teli Wan su Kus
Who are you and who am I then tell us who is he the creator that permeates through both you and I
Moh Batuk Logum Deg
Each day I feed my senses/body with the food of worldly attachment and material love (Moh = attachment)
Shwas Khich Khich Wang-mayam
For when the breath that I take in reaches the point of complete purification (Shwas = Breath)
Bhruman daras Poyun chokum
It feels like my mind is bathing in the water of divine love (Bhruman = nerve center in the human brain, poyun = water)
Tekis Takya bane Tyuk
Then I know I am like that sandal wood which is pasted for divine fragrance symbolic of universal divinity. I realize that I am, indeed, divine (Tyuk = Tika applied on the forehead)
Hukus Bukus Telewan Chukus
This is a Kashmiri Children's Rhyme.
The children start:
"hukus bukus telli wann che kus
onum batta lodum deag,
shaal kich kich waangano,
Brahmi charas puane chhokum,
Brahmish batanye tekhis tyakha."
The Teacher corrects:
"Itkayne ne Itkayne
Tse Kus Be Kus Teli Wan su Kus
Moh Batuk Logum Deg
Shwas Khich Khich Wang-mayam
Bhruman daras Poyun chokum
Tekis Takya bane Tyuk"
Tse Kus Be Kus Teli Wan su Kus
Who are you and who am I then tell us who is he the creator that permeates through both you and I
Moh Batuk Logum Deg
Each day I feed my senses/body with the food of worldly attachment and material love (Moh = attachment)
Shwas Khich Khich Wang-mayam
For when the breath that I take in reaches the point of complete purification (Shwas = Breath)
Bhruman daras Poyun chokum
It feels like my mind is bathing in the water of divine love (Bhruman = nerve center in the human brain, poyun = water)
Tekis Takya bane Tyuk
Then I know I am like that sandal wood which is pasted for divine fragrance symbolic of universal divinity. I realize that I am, indeed, divine (Tyuk = Tika applied on the forehead)
"So You Want To Be A (Copy) Writer?" by Charles Bukowski
Since our's is page with relevance to advertising, and copy-writing is the most important form to us, we have taken the liberty of adding the word copy to writing in the title of this post.
Like Him... Are You A Bloody Idiot Too...??? - Warning: Some Of The Visuals Depicted In This Ad Are Gruesome...
Warning Some Of The Visuals Depicted In This Ad... Are Gruesome...!!!
Wednesday, October 17, 2012
A woman hand starts her Enfield Bullet and rides it too... What Do The Khap Panchayats Think Of This???
Now this is not an Ad, but the fact that it has had 2.8 million odd views, means it would well work as an ad for Bullet.
We came across this viedo thanks to a post by Shubho Sengupta to quote Shubho "Those khap boys should see this. Any idea which state?
We too are wondering... Both on the state, and the state of mind of the khap boys...!!!
My Sister hand starting her Enfield Bullet and taking a ride.. - YouTube: ""
'via Blog this'
We came across this viedo thanks to a post by Shubho Sengupta to quote Shubho "Those khap boys should see this. Any idea which state?
We too are wondering... Both on the state, and the state of mind of the khap boys...!!!
My Sister hand starting her Enfield Bullet and taking a ride.. - YouTube: ""
'via Blog this'
Tuesday, October 16, 2012
No More "We No Speak Americano"
To quote this article posted on Digital Spy, "Australian duo of Sylvester Martinez and Johnson "Durango Slim" Peterson AKA Yolanda Be Cool have held a press conference to recall their global hit 'We No Speak Americano'.
The duo told press that the hit can no longer be played as "the beats are no longer fresh".
'We No Speak Americano' topped 16 charts across the globe back in 2010 and is still widely played by radio stations worldwide.
"After careful analysis, we have determined our number one hit song has been grossly overplayed and in some extreme cases misused," Yolanda Be Cool stated.
"This is not what Yolanda Be Cool stands for… it was never meant to be like this."
Users of 'We No Speak Americano' are urged to destroy all digital and analogue recordings of the track and visit the DJs' official website for a free replacement track titled 'Before Midnight'.
The Original Video
Our favourite Version of the song
While many a re seeing it for what it is... A brilliant marketing exercise for their forthcoming work...
Some want to know if they will be reimbursed for the monies they spent when they bought "We No Speak Americano"
Departure Date
The first ever film (Produced by 'Virgin Produced',
'Virgin America' and 'Virgin Atlantic.")' shot and edited at 35,000 feet in the air. "Departure Date" a story about taking control of your own destiny and following your heart, regardless of where it takes you to. When Jake lets the girl of his dreams slip from his grasp, he experiences a heightened, magical awakening at 35,000 FT with the help of the eccentric and soulful passengers that he comes into contact with. They ultimately help him take control of his destiny, win his soul mate and alter his life for the better.
Departure Date
'Virgin America' and 'Virgin Atlantic.")' shot and edited at 35,000 feet in the air. "Departure Date" a story about taking control of your own destiny and following your heart, regardless of where it takes you to. When Jake lets the girl of his dreams slip from his grasp, he experiences a heightened, magical awakening at 35,000 FT with the help of the eccentric and soulful passengers that he comes into contact with. They ultimately help him take control of his destiny, win his soul mate and alter his life for the better.
Departure Date
Monday, October 15, 2012
Swast Aur Mast Theekh Hai... Par Yeh Red Ke Jagah Yellow label Pe Kyon Likh Rahe Hai...!!!
Jokes apart...
The number of (yellow) post-it notes used...!!!
Red Label Health Challenge - Sonakshi Convinced\
The number of (yellow) post-it notes used...!!!
Red Label Health Challenge - Sonakshi Convinced\
Hardchorus... England/France/Germany/Italy... Who Do You Love More????
In 2010 Puma and Droga 5 came up with an ingenious Valentine's Day campaign to link the romance for Football...
"This ain’t no American Idol tryout; in Europe, rough n’ tough football fans from across the continent are cutting loose and showing off their vocal chops in a competition from Puma and Droga5 New York called the “Hardchorus Song Contest.” Hooligan choirs from England to Italy are taking part in this event, where fans can vote through May 29 for their favorite “Hardchorus” on Puma’s YouTube site. This marks the second such Hardchorus battle this year, following the amusing Valentine’s Day effort where geezahs sang an a capella version of Savage Garden’s “Truly, Madly, Deeply.”
Europeans will recognize the spokesman in the clip above as Sir Terry Wogan, who was the commentator for the hugely popular Eurovision contest, which this Puma campaign seems largely inspired by.
England
England
France
Germany
Italy
The Full Hardchorus