Saturday, July 9, 2011

The Magnited States Of America...

This video clip has been called dark horse of the top 10 this month by imediaconnection.com. To quote from the post "Alamo Drafthouse leaps into fifth place with 5.6 million views. This virtual no-name brand is another example of how the playing field has been leveled to the point that small, regional chains can garner comparable view counts to those of multi-national brands. However, the marketing approach of the Alamo Drafthouse is perhaps not one big brands are likely to adopt anytime soon. The Texas film theater chain released this response video to a disgruntled customer who left an anonymous voicemail after getting kicked out of the theater (warning: language NSFW)."


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