Wednesday, July 6, 2011

Product Placement... Lenovo... And Transformers 3....

To quote from this post on brandchannel.com "T3 is also a commercial juggernaut so knitted together with product placement that it's impossible to tell where the film ends and the commercial begins."                         


And another quote from the same post says... "Lenovo. Lenovo. Lenovo. The computer-maker's name was everywhere. The brand even ran tie-in ads in India" 




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