Advertising Ka Kamal is part of an effort to understand advertising...
Understand the creativity that happens behind the business of making people buy things they may or may not need...
Understand what people sell and... More importantly, how they get through to their customers...
Understand what people buy, and... More importantly, what convinces them to do so...
Tuesday, October 9, 2012
Head To Brussels
To introduce its Lyon-Brussels direct TGV, on 21st and 22nd September 2012, SNCF (France's national state-owned railway company) invited the Lyonnais to go head to Brussels.
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