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Friday, January 11, 2013

How Advertisers Failed Women in 2012

One part of the discussion in Indian society, specially in the aftermath of the horrendous attack, violation and murder of Physiotherapy Student Jyoti Singh, has been on objectification of women and of the patriarchal tendency of blaming the victim. 
While advertisers and marketeers brush this off as nonsense and advocates of the moral brigades use such arguments to push the women back in to the clusters of modesty putting all the onus of their protection/preservation only on the women themselves....

Though this compilation consists only of ads made in  the west... There are some who wonder how much of such stuff happens in India and to what gravity????  
How Advertisers Failed Women in 2012