Wednesday, December 31, 2014

Coca Cola... अब भारतीय भाषाओं में भी उपलब्ध है...!!!

Though we wonder why Bengali, Kannada, Kashmiri, Konkani, Oriya and Telugu (to speak of a few...) are missing...???


Saturday, December 27, 2014

Roll Cal Roll...!!!

This is a film that was made 3/4 years ago (released in 2011) but we came across this, because of a post by Arnab Mitra (Creative Director  at Famous and a non resident Calcuttan)...
To quote  Arnab...  "At a Christmas party this year, I overheard a very senior advertising guy dissing Calcutta to an audience - a bunch of schnooks who were merrily nodding away to his life changing discourse about a city that he should have known a little better before commenting. In an ideal world, I would have gone up to the gent and given him a piece of my mind, just that he was not talking to me. But, I did not forget what he said about Calcutta, my city.At the end of the party, I went up to him, introduced myself and we exchanged business cards. Yesterday, I sent him this video. And a note.We did not escape Calcutta to live inter-state or overseas. We left behind a fabulous city because we want to do something spectacular wherever we live now. And that will never change."

Client : YPO, Calcutta Chapter
Priyanka Rungta of Navsoft
Creative Agency : 
100 Watts Design Studio
Branding, Art Direction & Copy :
Kritika MalhotraProduction House: Arko Sen (with Amar Sen)
Published: December 2011

Friday, December 26, 2014

Puttee Ko Control Mein Rakhney Ka Nayaa Tareequaa...???

The storyline might be called cute, many may even laugh... But who is it targeted at? The Putty (tthe one with the 'apparent' buying power)? Or, the Patnee (who apparently controls the remote)?

Thursday, December 25, 2014

Wednesday, October 8, 2014


Wonder if Snickers India were to come up with an Indian version where the friend says....
"Jaldi se Snickers khhaa warnaa tu, Bean se Has Bean bann jayega"

Thursday, October 2, 2014

Leica's Tribute To Photography...!!!

To quote Prathap Suthan... "If you have anything to do with photography, watch this film. Bet you will like this from Leica."

Wednesday, October 1, 2014

Love Note Ho Toh Aisa!!!

Cute, touching even. 
But on a serious note... 
Won't what the guy's doing, in today's cynical and scary amount to stalking?

Whenn... It Is Coming?

Are You Flipkarting (A La Big Bazar - Maha-Bachat) on 6th October?


Boss... Sirf Mithaai Nahin, Bonus Chaahiye!!

Iss Diwali Nahi...

Agle Saal Sahi...!!!

Monday, September 29, 2014

Tuesday, September 23, 2014

Presley Paaji!!

This as Actor/Writer/Director Puneet Sira (who acted as the sikh dance-alike of Elvis in the Ad) confesses 'is many many moons old and is now popping up all over the net.' Cliched and stereotypical perhaps, but worth some laughs maybe.

Well you can take
me and my turban
to the Kathmandu,
chew my chapati,
eat my vindaloo,
but when I see a Walkers,
Im a fingers and thumbs,
so get your gums
off my Poppadums
- aha-ha, yeah, ya-ehe.
Well go ahead,
Punka Wallah,
make my day,

two tasty flavours will blow you away, they rattle and a-roll allover yuor tounge, so get your gums off my Poppadums.

Sunday, September 14, 2014

Saturday, September 13, 2014

Thursday, September 4, 2014

The Latest iSpoof

To quote from this post on Digitalsynopsis,,, "IKEA Singapore’s promo video for its 2015 catalogue is sure to make you smile for at least two reasons. Firstly, its an excellent parody of Apple’s (already heavily parodied) product ads. Secondly, it uses digital catch-phrases like “original touch interface”, “eternal battery life” and “loads instantly with zero lag” to remind us that traditional mediums like print are sometimes more engaging, effective and compelling than their digital counterparts."

Via:  Digitalsynopsis

The MammootTree Challenge

Though the video has apparently gone viral, I got to know of it thanks to a share of this fan-pic by
Sabareesh Ravi to quote Sabareesh... "to be honest.. i still cant believe.. the legend himself shared this..."

Tuesday, September 2, 2014

Sab Chhipaa Do... Toofaan Aa Rahaa Hai!!!

 Good insight!I've handled 8 children (through this age and stage of their lives) in my family...I know how this feels!!! 

Bhai... You've Just Been Woh Yell Ex'd...!!!

Stretchy... Yet Funny... Or is it Vice-Versa???

Wednesday, August 27, 2014

The Metro... Literally Speaking!

Champ de Mars = Field of Mars
Champ de Mars Metro Station photogaphed by Janol Apin
Veteran Janol Apin, formerly of L'Express photographed  these as part of his series MÉTROPOLISSON
Père = Father (Priest) + Chaise = Chaise
The Three Musketeers by Alexandre Dumas
Duroc, a play on words on “rock”:
Boulets = (In older french) Cannon Balls - Though today many interpret it as the Prisoners' balls.
Chateau = Castle (Used famously by Wine Producers) Eau = Water
Maison = House + Blanche = White (AKA The White House) 
Porte de Vincennes where Paris has its Race Course
General Charles de Gaulle's Back
And Francois Mitterrand's back too 
Janol-Apin-Photograpy Paris-Metro-Gare du Nord
Gare du Nord, the train station in Paris reinterpreted as a traveler to the North Pole:
École Militaire:
Janol-Apin-Photograpy Paris-Metro-Ecole Militaire
Janol-Apin-Photograpy Paris-Metro-Dupleix
And no... This has nothing to do with advertising (at least not directly)... But it does remind me of clients who ask (advertising) agencies to take their product literally!

Wednesday, August 20, 2014


Tamilish, more popularly known as 'Tanglish', according the wikipedia is increasingly being used in advertising aimed at consumers in Tamil Nadu, particularly for promotion of international products. 

Monday, July 28, 2014

Great Boss? Horrible Boss???

Of the two categories of bosses mentioned in this post, you've either had one of these... Or, you yourself have been considered to be one among these two by your subordinates... 
What do you feel?

Sunday, July 27, 2014

Even if you aren't a Madraasi... You'd probably love this film...

And when I say, Madraasi, unlike the stereotype, you don't necessarily have to be Tamilian or even a South Indian... If you are someone who has lived or worked in and been touched by the city... You are one! and as I've said in the heading for this post... You'll probably find this one Beautiful even if you haven't yet been to Madras!

Saturday, July 26, 2014

Indian Culture and Indian Values

Do we really have one culture or one set of values?  
Indian Culture... From one point of view...!!!

Indian Values... Some of them at least...

For more on Indian Culture... Though some might argue that this isn't a fully informed point of view... :)You decide.

Boss Ko Bolo Wife Bulaa Rahi Hai...!!!

Predictable but cute!