Advertising Ka Kamal is part of an effort to understand advertising... Understand the creativity that happens behind the business of making people buy things they may or may not need... Understand what people sell and... More importantly, how they get through to their customers... Understand what people buy, and... More importantly, what convinces them to do so...
Showing posts with label Ambient Advertising. Show all posts
Showing posts with label Ambient Advertising. Show all posts
Thursday, April 12, 2012
Wednesday, November 9, 2011
Tuesday, September 13, 2011
Friday, September 9, 2011
Thursday, September 8, 2011
Monday, August 8, 2011
Get Real Close
To quote www.thehangline.com "this outdoor advertising campaign for Woodland Park Zoo by Wong Doody Crandall Wiener. The “Get Real Close” concept really comes through when viewers notice the kids’ faces in the animals’ eyes."
To see the rest of the Ambient Ads in this collection click on: Ambient Advertising...
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| Via: http://www.wdcw.com |
"Clients have a tendency to make things ultra-obvious in their advertising, but when you hold back just a little and let viewers discover these hidden features on their own, the ad gets ingrained in their head. They remember it later. They talk about it with their friends. And they become closer to the brand. Don’t be afraid to let viewers work a little bit to “get” your ad. That doesn’t mean you do something that doesn’t make any sense at all though".
To see the rest of the Ambient Ads in this collection click on: Ambient Advertising...
Saturday, August 6, 2011
Abey Dekh Ke Chal
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| VIa: www.ibelieveinadv.com |
To check out the other ads in this album click on: Ambient Advertising...
Monday, August 1, 2011
Thursday, July 21, 2011
Ants...
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| Via: |
To see the rest of the Ants (Sugar Free) Campaign and all the other Ads in this album click on: Ambient Advertising...
Monday, July 18, 2011
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