Advertising Ka Kamal is part of an effort to understand advertising... Understand the creativity that happens behind the business of making people buy things they may or may not need... Understand what people sell and... More importantly, how they get through to their customers... Understand what people buy, and... More importantly, what convinces them to do so...
Saturday, July 9, 2011
The Magnited States Of America...
This video clip has been called dark horse of the top 10 this month by imediaconnection.com. To quote from the post "Alamo Drafthouse leaps into fifth place with 5.6 million views. This virtual no-name brand is another example of how the playing field has been leveled to the point that small, regional chains can garner comparable view counts to those of multi-national brands. However, the marketing approach of the Alamo Drafthouse is perhaps not one big brands are likely to adopt anytime soon. The Texas film theater chain released this response video to a disgruntled customer who left an anonymous voicemail after getting kicked out of the theater (warning: language NSFW)."
Friday, July 8, 2011
The Future Began Here...
"A jump shot could get you...
A shoe deal...
A shoe deal...
A supermodel...
A big house...
fancy cars...
A bunch of yes men...
and a swiss bank account...
...but none of these things...can get you a jumpshot...
...but none of these things...can get you a jumpshot...
No F7 Required...!
Tha vay vee spoak...
Then vee wood not need...
Spel cheks..."
Write The Future...
"One goal, one pass, one game saving tackle can be the difference between fame and forgotten. What happens on the pitch in that split second has a ripple effect that goes beyond the match and the tournament. ‘Write the Future’ was a messaging platform that allowed Nike to show how football creates this ripple effect. It allowed us to give a glimpse into the future to see what the players were really playing for, in their own lives and the lives of those that follow them."
Via : psfk.com
Via : psfk.com
Thursday, July 7, 2011
“A cavity ruins everything”.
No Matter Which Country Loses Nike Wins...
In the build up towards 2011 Copa América (being held in Argentina between July 1 and July 24,) Nike is encouraging Football rivalry between Brazil and Argentina.
From The Horses Mouth
Considering the cynism, with which common people see their leaders, this campaign's tag line could probably also have been "From The Horses Mouth"
To see the entire collection click here From The Horses Mouth
Wednesday, July 6, 2011
Dev Patel Invites You...
British Indian Film Star Dev Patel invites you to Visit Britain as part of the British Tourist Authority's effort to increase tourism ahead of the 2012 London Olympics...
Product Placement... Lenovo... And Transformers 3....
To quote from this post on brandchannel.com "T3 is also a commercial juggernaut so knitted together with product placement that it's impossible to tell where the film ends and the commercial begins."
And another quote from the same post says... "Lenovo. Lenovo. Lenovo. The computer-maker's name was everywhere. The brand even ran tie-in ads in India"
And another quote from the same post says... "Lenovo. Lenovo. Lenovo. The computer-maker's name was everywhere. The brand even ran tie-in ads in India"
This Soda's First Television Ad Since 25 Years
"It has been 25 years since the iconic Big Red soda has released a television commercial. Big Red crowdsourced to get some great idea pitches, and this is one of the great ideas collaborators came up with. Big Red: Tastes Good To Be Different." Via:
Big Red is a soft drink that was created by Grover C. Thomsen and R.H. Roark in Waco, Texas (1937)[1] and originally known as Sun Tang Red Cream Soda.
Big Red was the sixth-highest selling soft drink company in the United States from 2002–2004, after Coca-Cola, Pepsi, Dr Pepper/7Up, Cott, and National Beverage Company.[3][5]As a preeminent red creme soda in the South, it is a staple of many Juneteenth celebrations.
Tuesday, July 5, 2011
Homage to Apple's iconic ad, "1984"
Rent.com's homage to Apple's iconic ad, "1984"
See the next video clip for the original...
"1984" is the American television commercial which introduced the Apple Macintosh personal computer for the first time
.
Flags Of The World...
Korea |
Vietnam |
Australia |
Brazil |
France |
Greece |
India |
Italy |
Japan |
Lebanon |
Spain |
Switzerland |
To view the entire Album click on: Flags Of The World...
Diagrammatic Advertising
Naval Base |
For Larger Image:click here
Fortress |
For Larger Image: click here
Military Base |
For Larger Image: click here
To check out the entire album click here
Monday, July 4, 2011
This Ad Stood Out...
To quote blogger Bhatnaturally "Who would’ve thought that a statistic like ‘every 60 seconds a species dies out‘ could be visualized so powerfully?"
Sunday, July 3, 2011
Typography in Advertising
Michael Jackson Typography |
Iron Maiden Typography |
Jimi Hendrix Typography |
Lady Gaga Typography |
Madonna Typography |
Billboard Magazine in Brazil is offering free downloads of fonts based on the life and work of six well known rock musicians: 50 Cent, Jimi Hendrix, Lady Gaga, Iron Maiden, Michael Jackson and Madonna.
The typefaces are available online at billboard.br.com. The print advertising campaign promoting the fonts won a Gold Press Lion (Print and Media), Silver Press Lion (typography) and Bronze Outdoor Lion at Cannes International Festival of Creativity.
Via: theinspirationroom.comTo see the earlier posts in these albums click below
To quote wikipedia "Today, typography in advertising often reflects a company's brand. Fonts used in advertisements convey different messages to the reader, classical fonts are for a strong personality, while more modern fonts are for a cleaner, neutral look. Bold fonts are used for making statements and attracting attention".
Having said all of the above...
Here's the disclaimer...
- All the trademarks, logos, advertisements, etc are owned by the companies who created them.
- “Advertising Ka Kamaal - An Academic Look at Advertising...” assumes no liability on anything shown or said on this fan page, as the only purpose is academic and to inform and entertain users.
- Do not copy or distribute the content of this page for commercial benefit.
- In case any content is copyrighted and the company/owner/creator doesn’t want it to be shown, the said content shall be withdrawn immediately upon due intimation.
-there shall be no assumption of liability for illegal, or improper use of this fan page and its content.
If you don’t agree with these terms of use, please unsubscribe as a fan of this page.
========================== ==========================
Having said all of the above...
Here's the disclaimer...
- All the trademarks, logos, advertisements, etc are owned by the companies who created them.
- “Advertising Ka Kamaal - An Academic Look at Advertising...” assumes no liability on anything shown or said on this fan page, as the only purpose is academic and to inform and entertain users.
- Do not copy or distribute the content of this page for commercial benefit.
- In case any content is copyrighted and the company/owner/creator doesn’t want it to be shown, the said content shall be withdrawn immediately upon due intimation.
-there shall be no assumption of liability for illegal, or improper use of this fan page and its content.
If you don’t agree with these terms of use, please unsubscribe as a fan of this page.
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