Monday, August 8, 2011
Get Real Close
To quote www.thehangline.com "this outdoor advertising campaign for Woodland Park Zoo by Wong Doody Crandall Wiener. The “Get Real Close” concept really comes through when viewers notice the kids’ faces in the animals’ eyes."
To see the rest of the Ambient Ads in this collection click on: Ambient Advertising...
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| Via: http://www.wdcw.com |
"Clients have a tendency to make things ultra-obvious in their advertising, but when you hold back just a little and let viewers discover these hidden features on their own, the ad gets ingrained in their head. They remember it later. They talk about it with their friends. And they become closer to the brand. Don’t be afraid to let viewers work a little bit to “get” your ad. That doesn’t mean you do something that doesn’t make any sense at all though".
To see the rest of the Ambient Ads in this collection click on: Ambient Advertising...
We're Not For Everyone...
To quote www.brandingstrategyinsider.com... This "is perhaps the most self-confident advertising campaign of all time".
Sunday, August 7, 2011
The Stains Of Corruption - Doctor
This scene where the first thing the doctor does, is prescribe an entire list of tests (whether they are required or not), is not dissimilar to what happens here... This Ad Film is part of the series that gives a true insight in to what corruption can do to any society...
The Stains Of Corruption - Stolen
This Ad Film gives a true insight in to what corruption can do to any society...
The Stains Of Corruption - School
This Ad Film gives a true insight in to what corruption can do to any society...
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