Advertising Ka Kamal is part of an effort to understand advertising...
Understand the creativity that happens behind the business of making people buy things they may or may not need...
Understand what people sell and... More importantly, how they get through to their customers...
Understand what people buy, and... More importantly, what convinces them to do so...
To quote Campaign India "The entire campaign is based on the insight that “Men fantasize to live the Bond Life for the cars, the women, the gadgets and the overall adrenaline high.”
Nice to an Indian Bond. Waiting to see his game!
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